This blog is dedicated to type and design. My work is featured here, with commentary explaining the design process and typefaces used. Thank you for your interest!
Monday, February 6, 2012
Andrew MacDonald
This craftsman specializes in custom made knives, but his business card wasn't doing his work justice. I took it upon myself to redesign his card. The first thing that was needed was a photograph of his beautiful work. A two sided card was a must so that the picture could be large enough to see the detail. I used Ovidius for the display type because it has a celtic feel, and added a nice celtic knot graphic for more interest. The numbers are now easy to spot and read.
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Both Bob Trogman and I think it's an excellent approach. Very elegant.
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