This logo was designed for a start-up company who wanted to produce their own organic chocolate bars. The logo above was my first, original idea. It utilizes the font FontleroyBrown, a face that the client picked out themselves. I incorporated parts of the capital "S" in the horns of the sheep, giving it a unique style that mimicked the font.
We looked at many alternate ideas. None of these ideas made the final cut.
Here is the design that won my client's hearts. . . starting with the original sketch. . .
Below is a selection of different labels for the chocolate bars. . .
And the head only which will be stamped onto the chocolate.
